ALMOND
HOUSE
Film
Character and Costume Design
Almond Maps (Quests and Activities)
Chants and Songs
We created the Almond News Network, a fictitious news channel set in the Almondverse. News bytes play on the screens in the store at different times throughout the day. Themed on a particular sweet or savoury item, each video segues into a song, finally culminating in a free sampling of the particular snack for the customers.
We designed new uniforms for the staff, including one for the doorkeeper - the first point of entry into the experience. The doorkeeper offers you a map and invites you to undertake a quest in the Almondverse.
A series of maps with a fun, illustrated layout of the store, offered to customers as they enter; they introduce quests, easter eggs and secret menu items. Tasks include quizzes, blind taste tests, crossword puzzles, and a number of interactive games. They are specially designed for children between the ages of 6-12 years.
We composed a repertoire of catchy, dramatic chants, actions, and songs for the staff to perform periodically over the course of a day. Each takes place at a specific counter (such as the nuts and dry fruits section), or is related to a certain product. The chant culminates with a free sampling of the product.
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